Create Content That Gets EXPLOSIVE Results

Last updated: Jun 24, 2023

This video is about creating content that gets explosive results, focusing on different types of content such as videos, ebooks, and tutorials, and how they can be used to engage with and build relationships with your target audience.

This video by Exposure Ninja was published on May 30, 2023.
Video length: 08:41.

This video is about creating content that gets explosive results in digital marketing.

The video discusses three proven content types that can be used to blow up a business using content marketing. The first type is video content, which is the most time-intensive but effective in blowing up businesses. The video gives examples of Kylie Cosmetics and Monday.com, showcasing how they use video tutorials and industry insights to engage their audience. The second type is ebooks, which can be created with the customer in mind and focused on one specific subject. The video provides an example of a client who created an ebook focused on the charity sector, which resulted in immediate success. The third type is podcasts and interviews, which can be used to build a relationship with the audience.

Overall, the video emphasizes the importance of knowing the target audience and creating content that resonates with them.

  • Knowing your target audience is crucial for effective content marketing.
  • Video content can be time-intensive but can have a significant impact on business growth.
  • Ebooks are a less time-consuming alternative to video content and can capture email addresses from prospects.
  • Other types of content, such as tutorials, industry insights, and podcasts, can also be effective in engaging the audience.
  • Creating content that resonates with the target audience and provides value is essential for success.

Create Content That Gets EXPLOSIVE Results - YouTube

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Section 1: Introduction and Target Audience

  • The video discusses the importance of knowing your target audience for content marketing to be effective.
  • It suggests watching a video on how to find your target audience in six questions.
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Section 2: Video Content

  • Video content is the most time-intensive to produce but can be very effective in blowing up businesses.
  • Kylie Cosmetics is an example of a brand that does a great job with video content.
  • They create tutorials and infomercials that show how to use their makeup products.
  • For B2B businesses, videos can be created by addressing customer questions, concerns, and topics related to the product or service.
  • Examples of video content for B2B businesses include tutorials, industry insights, product demonstrations, case studies, and podcasts/interviews.
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Section 3: Ebooks as an Alternative

  • Ebooks are a less time-consuming alternative to video content.
  • They can be created with the customer in mind and provide valuable information.
  • An example is given of a client who created an ebook focused on the charity sector for an industry conference.
  • Ebooks perform best when they are focused on one specific subject.
  • Ebooks can be used to capture email addresses from prospects and build a relationship with them.
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Create Content That Gets EXPLOSIVE Results - YouTube

Section 4: Other Types of Content

  • Other types of content mentioned include tutorials, industry insights, product demonstrations, case studies, and podcasts/interviews.
  • Kylie Cosmetics is given as an example of a brand that covers a variety of content types.
  • Lifestyle-focused content can be used to build a relationship with the audience.
  • If time and resources are limited, other options include creating blog posts, social media content, or podcasts.
  • It is important to focus on creating content that resonates with the target audience and provides value.
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Section 1: Creating an Ebook

  • Create an ebook that helps solve a problem your customers face.
  • Build automation sequences to send emails to people over time and familiarize them with your business.
  • Include relevant calls to action in your ebook to nudge readers towards a purchase.
  • Offer a free marketing review on your website to engage with potential customers.
  • Request the marketing review by going to exposureninja.com/review.
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Section 2: Using Blogs and Email Campaigns

  • Write blogs that provide educational content based on what your target audience is searching for on Google.
  • Include relevant calls to action in your blog content to guide readers towards a sale.
  • Consider email campaigns as a quick and impactful option, but ensure you have a healthy email list.
  • Segment your audience and tailor emails to each segment to increase relevance and engagement.
  • Implement email marketing automation to send personalized sequences based on visitor information and actions.
  • Email marketing can generate positive ROI within the same month of implementation.

Watch the video on YouTube:
Create Content That Gets EXPLOSIVE Results - YouTube

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