Unlock the Power of Internal Linking - Maximum SEO Impact, Little Effort

Last updated: Jun 29, 2023

This video is about the importance of internal linking for SEO, as it helps distribute authority across the pages of a website and improves their performance in search engine results.

This video by Ranking Academy was published on Jan 25, 2023.
Video length: 03:05.

This video from the Ranking Academy YouTube channel discusses the importance of internal linking for improving a website's SEO impact.

Internal linking helps visitors navigate through a website, helps search engines understand the site's structure, and helps distribute authority across the pages of the site. The video explains that while external links (backlinks) are important for website authority, they are often not evenly distributed across all pages. Internal links from authoritative pages to weaker pages can help pass down some of that authority and boost the performance of those pages in search engine results.

The video also provides instructions on how to identify pages with the most external links and add internal links to improve rankings.

  • Internal linking helps visitors navigate through your site.
  • Internal linking helps search engines understand the structure of your site.
  • Internal linking helps distribute authority across the pages of your site.

Unlock the Power of Internal Linking - Maximum SEO Impact, Little Effort - YouTube

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Importance of Internal Linking

  • Internal linking helps visitors navigate through your site.
  • Internal linking helps search engines understand the structure of your site.
  • Internal linking helps distribute authority across the pages of your site.
  • Websites with more authority are deemed to be more authoritative by search engines.
  • External links or backlinks are a key component of website authority.
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How to Utilize Internal Linking

  • Install Google Search Console on your website.
  • In Google Search Console, go to the "Links" option in the left-hand side menu.
  • Identify the pages on your site with the most external links (usually the homepage).
  • Identify the pages with the fewest links or the ones you want to rank for.
  • Add internal links from the pages with the most external links to the pages you want to boost.
  • This will pass down authority to the weaker pages and improve their performance in search engine results.

Watch the video on YouTube:
Unlock the Power of Internal Linking - Maximum SEO Impact, Little Effort - YouTube

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