Why SEO Sprints Are a Game Changer for Agencies

Last updated: Jun 22, 2023

The video discusses the benefits of using SEO sprints for agencies, including operationalizing and productizing the business, selling services more effectively, and improving client relationships.

The video discusses the benefits of using SEO sprints for agencies. The speaker explains that sprints help to operationalize and productize the business, making it easier to plan and allocate resources. Sprints also sound more appealing to clients than traditional retainers, as they offer a clear plan and process for the next 12 months. Additionally, sprints allow for more dynamic and invigorating relationships with clients, as they provide clear milestones and opportunities for celebration. The speaker also suggests hiring a remote executive assistant to help with administrative tasks and free up time for more important work.

  • SEO sprints help agencies operationalize and productize their business.
  • Sprints improve the effectiveness of selling services and client relationships.
  • Sprints provide a vessel to run the same process for everybody and plan ahead.
  • Executive assistants are valuable for taking tasks off the agency's plate and allowing them to focus on important tasks.
  • Remote work can be challenging, but can also expand the talent pool and be beneficial for finding employees Germany-wide.

Why SEO Sprints Are a Game Changer for Agencies - YouTube

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Benefits of SEO Sprints for Agencies

  • Sprints help operationalize and productize the business.
  • Sprints sell services more effectively.
  • Sprints improve client relationships.
  • Sprints provide a vessel to run the same process for everybody.
  • Sprints allow agencies to plan out what they are going to do ahead of time.
  • Sprints give clients peace of mind that there is a plan and a process.
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Value of a Good Assistant

  • Executive assistants are different from VAs and look for things in the business to do.
  • Executive assistants are fractional and work on a part-time basis.
  • Executive assistants take tasks off the agency's plate, such as sending out contracts and following up on invoices.
  • Hiring an executive assistant can be an unlock for agencies.
  • Executive assistants allow agencies to focus on more important tasks.
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Challenges of Remote Work

  • Remote work can be challenging for agencies.
  • Time trackers can help agencies monitor remote employees.
  • Controlling employees can be difficult when hiring them remotely.
  • Remote work can be beneficial for finding employees Germany-wide.
  • Remote work can be a good option for agencies looking to expand their talent pool.
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Why SEO Sprints Are a Game Changer for Agencies - YouTube

Selling Services Effectively

  • Sprints sound interesting and can be sold as a plan with a process.
  • Sprints provide a clear plan for the next 12 months.
  • Sprints allow agencies to differentiate themselves from other SEO agencies.
  • Retainers can be great, but Sprints are a vessel to operationalize the business.
  • Sprints provide a way to celebrate milestones and keep the relationship with clients invigorated.
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Benefits of SEO Sprints for Agencies

  • Operationalizing and productizing the business.
  • Selling services more effectively.
  • Improving client relationships.
  • Breaking down projects into smaller, more manageable tasks.
  • Providing a clear timeline for clients.
  • Allowing for more flexibility and agility in adapting to changes.
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Remote Work and Hiring Senior Employees

  • Remote work can be a smart move for agencies.
  • Junior employees may need more monitoring and may not have the necessary experience to communicate with clients effectively.
  • Hiring senior employees who work remotely can be a better option for agencies.
  • Value-based pricing can be used to pay employees based on deliverables rather than hours worked.
  • Senior employees can provide more value and help agencies maintain higher margins.
  • Remote work can help agencies build relationships with clients and provide more flexibility in adapting to changes.

Watch the video on YouTube:
Why SEO Sprints Are a Game Changer for Agencies - YouTube

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